Holiday Park of the Year Award

In these categories we recognise excellence in the holiday park industry:

CATEGORIES
  • Holiday Park of the Year Award – Less than 100 sites
  • Holiday Park of the Year Award – More than 100 sites

2025 Awards – HP of the Year
Select Which Award Category You Would Like to Enter

Question & Answer

1. Tell us about your holiday park.* 
Please include an overview of your location, your key markets, the purpose and scope of your business, and a brief history (e.g. number of years in operation, family-owned, recent growth or milestones). 

1 of 250 max words
Maximum 250 words
2. What makes your park stand out?* 
Describe the unique qualities, experiences, or offerings that set your park apart from others. What do your guests value most about staying with you? Why do they return—or recommend you to others? What aspects of your park are likely to attract new customers in the future? 
1 of 250 max words
Maximum 250 words
3. How do you educate, motivate, and engage your staff? *
1 of 300 max words
Maximum 300 words
4. Describe what marketing and promotional activities you undertake for your park? * 
Describe the marketing strategies, campaigns or initiatives that your park undertakes independently. If you are part of a chain or franchise, please focus only on the activities that are unique to your park and not provided or funded by head office. 
1 of 250 max words
Maximum 250 words

5. How does your park engage with the wider community and our industry? (eg: tourism/community/association). * 

1 of 300 max words
Maximum 300 words
6. How has your business demonstrated environmental sustainability?

Please elaborate on:

  • specific initiatives,
  • measurable impacts, and
  • innovative strategies
1 of 300 max words
Maximum 300 words

Customer Service

7. Give an overview of your policies and procedures to ensure great customer service. * 

Be specific in outlining what makes your approach stand out from others. You may wish to include details on ongoing staff training, customer service standards, how employees are empowered to respond to guests, approaches to conflict resolution, and how you accommodate cultural sensitivities.

1 of 300 max words
Maximum 300 words

8. Describe one customer service initiative you have introduced to the park in the past 12 months. *

1 of 300 max words
Maximum 300 words

9. How does your park manage and respond to customer complaints?* 
Describe your approach to complaint resolution, including response times, how complaints are recorded and monitored, and the steps taken to investigate and resolve issues. How do you ensure repeat problems are addressed and prevented in the future?

1 of 300 max words
Maximum 300 words

Achievements

10. Over the past 12 months, what significant business changes or achievements have been made?

  • What were the results of the changes? E.g. Products, services, business achievements, etc.
1 of 300 max words
Maximum 300 words
11. What valuable lessons have you learned over the past 12 months, and what challenges do you anticipate in the year ahead?*

You may respond in bullet points. Consider highlighting key takeaways from recent experiences and any emerging trends or issues you expect will impact your park in the next 12 months.

1 of 250 max words
Maximum 250 words

About the Park

Social Media
Top 5 Images of your Park

Maximum file size: 134MB

Maximum file size: 134MB

Maximum file size: 134MB

Maximum file size: 134MB

Maximum file size: 134MB

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